But it still means that one-third of online daters have not yet met up in real life with someone they initially found on an online dating site.
Those who have never looked for a partner online were found to spend much less time thinking about their appearance because they were not being ‘validated by others’.
The US study, published in the journal Body Image, states that dating sites give people only a short space to write about themselves, so that they are mainly judged on their photos.
The authors write that the ultimate goal of modern dating is to be matched with someone, so people might not hesitate to pose for pictures in a way that draws attention to themselves and try to look attractive.
But Tinder especially can be used for entertainment or to find casual partners rather than dates.
The men were asked to rate their body satisfaction, in categories such as ‘muscularity of arms’, ‘leanness of stomach’ and overall body build.