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In A/B tests over the last month, users spent twice as long looking at a user’s profile when it was displayed in monochrome.
So the hope is that a black and white photo may make you spend an extra few seconds looking at a match’s interests or profession, where you could discover something that would make you “heart” them when you’d otherwise pass.
Because of the vetting process, you'll find very few catfishers or fake profiles here, not something that's guaranteed on other apps.
Raya, on the other hand, is like the Berghain of dating apps; if the gatekeepers don't like you, you're not getting in.
You’ll still be able to swipe through and see the rest of a match’s photos in color, and their first photo will be repeated in color at the end of their photo display.