These are continuous runs at marathon to half marathon pace for as short as ten minutes or as long 40 minutes for those half milers with a strong aerobic background.
These runs, if done on the track, can be more closely monitored by coaches for accurate execution.
The new test gives publishers control over pricing, offers, subscriber relationships, and 100% of the revenue. Even in 2017, new media companies and brands still think they need to invest in an expensive tech team to launch a successful website. Now sites have to be dynamic and put content at the forefront in order to build sticky audiences and generate sustainable revenue.
At Rebel Mouse, we operate off of a lean tech methodology that launches sites in weeks, not months.
It is also important to surround these sessions with contrasting sessions to allow the nervous system to recover.